FOR IMMEDIATE RELEASE



Tokyo, April 14, 2011

Effect of the Great East Japan Earthquake
On the JT Group within Japan (Sixth Report)
Shipment timing of the 25 key products in the Japanese Domestic Tobacco Business

Japan Tobacco Inc. (JT) (TSE: 2914) would like to express first and foremost our deepest
sympathies to all those who have been affected by the Great East Japan Earthquake.
We hope that recovery will proceed quickly.

We have resumed the shipments in the Japanese Domestic Tobacco Business from April
11, 2011, limiting the number of products to seven. We will start the shipments of nine
additional products including “Mild Seven Lights” and “Caster Mild” on April 25, for a
total of 16 products. Further, with the addition of nine products including “Hope” and
“Peace Lights Box” from May 9, we will begin to ship out all the 25 key products as
announced on April 1.

Shipments of the following products will start on April 25, 2011:
Product Name Price (Yen)
Mild Seven Box 410
Mild Seven Lights 410
Mild Seven Super Lights 410
Mild Seven Extra Lights 410
Mild Seven One Box 410
Mild Seven Aqua Menthol Super Lights Box 410
Seven Stars Box 440
Caster Mild 410
Hi-Lite 410

Shipments of the following products will start on May 9, 2011:
Product Name Price (Yen)
Mild Seven D-SPEC Super Lights Box 410
Mild Seven D-SPEC One 100’s Box 410
Mild Seven Impact One 100’s Box 410
Mild Seven Aqua Menthol One 100’s Box 410
Seven Stars Deep Menthol Box 440
Hi-Lite Menthol 410
Hope(10) 220
Peace Lights Box 440
Wakaba 250

We are now limiting the number of products supplied and the shipment volume within
Japan as a temporary measure. The volume of the products beginning to be shipped on
April 25 and May 9 will also be limited in the early phase after the start of shipment.
Once again, we sincerely apologize for the inconvenience and trouble caused to
consumers and our tobacco retailers. We very much appreciate your understanding as
we continue to do everything we can to return to the normal supply system as quickly as
possible by gradually increasing the number of products supplied and the shipment
volume.

This update is not related to the activities of Japan Tobacco International (JTI) where
worldwide operations continue as usual.

While the effects of damage and our near-term measure following the earthquake have
not been confirmed, an announcement will be made immediately if the impact on our
performance is projected to be significant.

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Japan Tobacco Inc. is a leading international tobacco product company. Its products are sold in
over 120 countries and its internationally recognized cigarette brands include Winston, Camel,
Mild Seven and Benson & Hedges. With diversified operations, JT is also actively present in
pharmaceuticals and foods. The company’s adjusted net sales excluding tax(*) were ¥1.980
trillion (US$21.3 billion(**)) in the fiscal year ended March 31, 2010.

* Adjusted net sales excluding tax on a consolidated basis do not include revenue from the
imported tobacco, domestic duty free, the China Division and other peripheral businesses in the
Japanese domestic tobacco business. Nor does it include revenue from distribution, leaf tobacco,
private label, contract manufacturing and other peripheral businesses in the international
tobacco business.

**Translated at the rate of ¥93.04 per $1, as of March 31, 2010