Top Message
Present circumstances
To revive our business performance from today's stagnation and continue contributing to society, we need to develop and market products that will be embraced by our customers. This requires that we develop new technologies that reflect our corporate mission in addition to building on our existing businesses. To this end, we are striving to accelerate product innovation so that we may quickly, vigorously, and continuously supply products offered by no other company.
True to our corporate mission
We are currently implementing measures to regain performance and lay the foundation for subsequent growth, both of which must be in sync with our corporate mission. Nissha sets forth the corporate mission of "We are committed to pursuing a mutually trustful Co-Existence with society through our business activities utilizing a unique technology development, based on PRINTING as a core." This statement represents our identity and sense of values and serves as a guide to point us in the right direction whatever the situation. Understanding and appreciating it is essential, particularly in realizing innovation. And at a time when innovation is expected of each of us, it is important that the steps we take are in line with this corporate mission.
Turning risk into chance
The social environment surrounding the company presents an increasing prevalence of risks, from financial risk rooted in the euro crisis to business continuation risk brought about by abnormal weather due to global warming. We believe that on top of coping with such risks, in future it will become crucial to perceive those risks as opportunities, and to assess them from the customer's point of view and create chances for new business development. We see the resolution of social issues by turning risk into chance as the trump card to our future.
In closing
We are carrying out measures to strengthen structural reform. This is a period of trial for us to overcome and resume growth hereafter.
We will continue to devote ourselves to achieving Co-Existence with our stakeholders, and look forward to your understanding and support.
January 2012
President and CEO
Representative Director of the Board
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